UDM 14 (udm=14, &udm=14)

This tool provides a streamlined way to search Google for purely organic results by using the hidden udm=14 parameter. It removes all advertising, AI-generated content, and sponsored placements, returning only standard web results. It's ideal for researchers, privacy-focused users, and anyone wanting a cleaner, distraction-free view of Google’s organic algorithm in action.

What is udm=14?

The udm=14 parameter is a little-known, unofficial Google Search modifier that restricts your results to only organic, non-sponsored listings. This means it hides advertisements, featured snippets, shopping results, and any other AI-generated or monetised elements.

When you use udm=14, you’re viewing the cleanest possible results: traditional blue-link pages ranked purely by Google's organic algorithm. This can be especially useful for researchers, journalists, and anyone who wants to avoid sponsored influence or clutter.

How udm=14 helps to give clean organic results

In recent years, Google has increasingly integrated AI-based results like featured snippets, generative answers, and summaries derived from its language models. While these can be helpful, they can also misrepresent complex topics or reduce search diversity.

By using udm=14, you bypass these AI overlays and get only traditional web page results—free from generative AI interpretations or rewriting. It gives you direct access to real content, written by humans, ranked by relevance.

If you're seeking unbiased sources, trying to form your own understanding, or avoiding hallucinated responses, UDM 14 is a powerful and simple option.